Organizers of the Los Angeles Olympics will sell naming rights for a handful of its venues in deals expected to bring multiple millions of dollars to the 2028 Games while breaking down the International Olympic Committee’s long-sacrosanct policy of keeping brand names off its stadiums.
They’re all going to either be crypto businesses or sports betting businesses, aren’t they?
The former Staples Center is now called Crypto.com Arena, so that totally plausible.